Nix & Kix were an established SME in the food & drink market with a presence in most UK supermarkets and a range of natural sparkling drinks with a refreshing cayenne zing! The already had a good Amazon presence but came to us to explore how they could grow their market share and brand presence on the platform.
Client
Nix & Kix
Year
2022
Scope of Work
Soft Drinks
We set about optimising the existing Nix & Kix listings. After doing a full category review we identified key updates to both SEO and copy but also main image and creative with the aim to improve the conversion rate. Next, we set about driving effective traffic from PPC campaigns while maintaining strong ROI. We have since established Nix & Kix and started sales in Germany as we look to grow the brand on Amazon further in Europe.
